Posted on January 27, 2009 by webwordslinger
Fortune 500 companies have press kits available on their websites. So do most of the sites that comprise the Russell 2000. Even small, one-person service providers make press kits available in the hopes of getting some free “ink.” And why not? Print media needs green content just as much as web sites so, if you [...]
Filed under: SEM, marketing copy, search engine marketing | Tagged: business development, copywriting, Paul Lalley, press releases, professional biography, SEM, SEO, webwordslinger | Leave a Comment »
Posted on January 10, 2009 by webwordslinger
There are, no doubt, dozens and dozens of not-for-profit organizations (NFPs) in your area. And most of these NFPs publish newsletters, mail out solicitation letters, post to the local press – in other words, these organizations need writers.
Especially writers willing to donate their time.
Gain Free Experience
When you donate your writing services to a local NFP, [...]
Filed under: SEO | Tagged: lead generation, NFP, Paul Lalley, press releases, webwordslinger | Leave a Comment »
Posted on January 2, 2009 by webwordslinger
Press releases are used to announce everything from a new site launch to an upcoming tele-seminar – FREE. Free is always good and your clients will like the exposure.
How to Format a Web Release
Most services (see below) have a template that enables you to quickly upload a PR. However, formatting, regardless of service, is standardized [...]
Filed under: SEO, content syndication, web writing | Tagged: Paul Lalley, press releases, SEM, web content, webwordslinger, writing assignment | Leave a Comment »